{"id":59748,"date":"2022-06-28T10:38:00","date_gmt":"2022-06-28T10:38:00","guid":{"rendered":"https:\/\/lgca.uk\/?post_type=event_listing&#038;p=59748"},"modified":"2023-11-12T18:08:12","modified_gmt":"2023-11-12T18:08:12","slug":"financial-promotions-under-cobs","status":"publish","type":"event_listing","link":"https:\/\/lgca.uk\/el\/\u03b3\u03b5\u03b3\u03bf\u03bd\u03cc\u03c2\/financial-promotions-under-cobs\/","title":{"rendered":"Financial Promotions under COBS"},"content":{"rendered":"<p><strong>Course Overview\u00a0<\/strong><\/p>\n<p style=\"text-align: justify;\">Financial promotions are the way in which the investment and pensions market tells the public about itself. Since this subject was first regulated in the late 1980s, there have been a steady stream of compliance issues, fines and vastly expensive business reviews. With the development of social media, firms can no long focus entirely on building and operating a conventional sign-off process. They have to ensure that their employees do not break the rules in their enthusiasm to communication with their actual or potential customers. The UK COBS 4 rules in this area derive heavily from the MiFID Org Regulation provisions applicable throughout the EU. So, knowledge of one tends to help with the other. The key themes in this area remain the disclosure of risk and past performance and the need to prevent compliance from clogging up the marketing arteries.<\/p>\n<p>&nbsp;<\/p>\n<table>\n<tbody>\n<tr>\n<td>Date<\/td>\n<td>20 &#8211; 21 of February 2024<\/td>\n<\/tr>\n<tr>\n<td>Time<\/td>\n<td>09:30 &#8211; 13:30 UK Time<\/td>\n<\/tr>\n<tr>\n<td>Duration<\/td>\n<td>8 hours<\/td>\n<\/tr>\n<tr>\n<td>Price<\/td>\n<td>GBP 894 <strong>(incl. VAT)<\/strong><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><strong>Training Objectives<\/strong><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">By the end of the programme, participants will:<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\">\u00a0\u2022 Identify what is and what is not an FCA-regulated promotion and understand why this matters<\/p>\n<p>\u00a0\u2022 Know where to find the applicable rules, not just those in COBS 4 but also in the ASA Code and other places<\/p>\n<p>\u2022 Appreciate the impact of non-compliance and the FCA\u2019s sanctions for this<\/p>\n<p>\u2022 Understand when and how the requirements for disclosing risk apply<\/p>\n<p>\u2022 Understand the impact of social media on financial promotions and their regulation<\/p>\n<p>\u2022 Apply the rules on past and simulated performance<\/p>\n<p>\u2022 Put together the basics of a financial promotions and risk management process<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><strong>Training Outline\u00a0<\/strong><span data-contrast=\"none\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">\u00a0<\/span>\u00a0\u2022 <span class=\"TextRun MacChromeBold SCXW139667207 BCX0\" lang=\"EN-GB\" xml:lang=\"EN-GB\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW139667207 BCX0\" data-ccp-charstyle=\"Strong\">The Rulebook<\/span><\/span><span class=\"EOP SCXW139667207 BCX0\" data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;201341983&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\">\u00a0\u2022 <span class=\"TextRun MacChromeBold SCXW196374340 BCX0\" lang=\"EN-GB\" xml:lang=\"EN-GB\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW196374340 BCX0\" data-ccp-charstyle=\"Strong\">Mainstream issues in Digital media and promotions<\/span><\/span><span class=\"EOP SCXW196374340 BCX0\" data-ccp-props=\"{&quot;134233117&quot;:true,&quot;134233118&quot;:true,&quot;201341983&quot;:0,&quot;335559740&quot;:240}\">\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\">\u00a0\u2022<span class=\"TextRun MacChromeBold SCXW185919249 BCX0\" lang=\"EN-GB\" xml:lang=\"EN-GB\" data-contrast=\"none\"><span class=\"NormalTextRun SCXW185919249 BCX0\" data-ccp-charstyle=\"Strong\"> Systems and controls<\/span><\/span><\/p>\n<p>&nbsp;<\/p>\n<p><strong>Industry Expert | Adam Samuel<\/strong><\/p>\n<p style=\"text-align: justify;\"><img loading=\"lazy\" class=\"\" src=\"https:\/\/sp-ao.shortpixel.ai\/client\/q_glossy,ret_img,w_204,h_190\/https:\/\/lgca.uk\/wp-content\/uploads\/2019\/12\/lgcatrainerpic-300x279.png\" width=\"190\" height=\"177\" \/><\/p>\n<p style=\"text-align: justify;\">Adam Samuel is a compliance consultant who has been trying to resolve the financial services industry\u2019s problems through a combination of training, advising, writing and general persuasion since 1996.<\/p>\n<p style=\"text-align: justify;\">The author of the only book on complaints in the UK (now in a second edition), Adam has worked for regulators and public bodies in five countries and three continents and delivered financial services compliance training in three European countries and Hong Kong. He is a lawyer by training but insists on being qualified as a financial and mortgage adviser as well as a compliance and financial crime specialist. Adam\u2019s speciality is loud highly interactive sessions (on complaints handling, financial promotions, digital financial promotions, product governance, financial crime and suitability) using as many practical examples as he and the participants can find.<\/p>\n<p>&nbsp;<\/p>\n<p style=\"text-align: justify;\"><strong>Who Should Attend\u00a0<\/strong><\/p>\n<p style=\"text-align: justify;\"><span data-contrast=\"none\">The programme is ideal for:<\/span><span data-ccp-props=\"{&quot;201341983&quot;:0,&quot;335559739&quot;:0,&quot;335559740&quot;:360}\">\u00a0<\/span><span data-contrast=\"none\">\u00a0<\/span><\/p>\n<p>\u2022Board members, particularly those responsible for compliance and marketing<\/p>\n<p>\u2022Compliance Officers and staff<\/p>\n<p>\u2022Marketing Managers<\/p>\n<p>\u2022Marketing teams<\/p>\n<p>\u2022Technical experts used to support marketing<\/p>\n<p>\u2022Training and competence specialists<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>","protected":false},"featured_media":59785,"template":"","meta":{"content-type":"","inline_featured_image":false},"event_listing_category":[117],"_links":{"self":[{"href":"https:\/\/lgca.uk\/el\/wp-json\/wp\/v2\/event_listing\/59748"}],"collection":[{"href":"https:\/\/lgca.uk\/el\/wp-json\/wp\/v2\/event_listing"}],"about":[{"href":"https:\/\/lgca.uk\/el\/wp-json\/wp\/v2\/types\/event_listing"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lgca.uk\/el\/wp-json\/wp\/v2\/media\/59785"}],"wp:attachment":[{"href":"https:\/\/lgca.uk\/el\/wp-json\/wp\/v2\/media?parent=59748"}],"wp:term":[{"taxonomy":"event_listing_category","embeddable":true,"href":"https:\/\/lgca.uk\/el\/wp-json\/wp\/v2\/event_listing_category?post=59748"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}